INSIGHTS

Practical ideas for getting found.

Search, data, websites and marketing infrastructure explained without the jargon. Real projects, useful lessons and straightforward things businesses can actually do.

Good marketing shouldn't disappear into the gaps graphic with a lighthouse
Good marketing shouldn't disappear into the gaps graphic with a lighthouse
La Vina Wine Bar in Galway

CASE STUDY | LOCAL SEARCH

Creating a clearer local presence for La Viña Wine Bar

La Viña was already an established Galway wine bar, but online, different platforms were telling slightly different versions of their story.

See how we brought Google, Apple Maps, social profiles and business information info alignment, and what other local businesses can learn from it.

PRACTICAL INSIGHTS

Small things that make a big difference.

Search, data, websites and marketing infrastructure explained without the jargon. Real projects, useful lessons and straightforward things businesses can actually do.

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Occassional practical notes about search, data and the bits of marketing that are supposed to work together.

La Vina Wine Bar in Galway

CASE STUDY | LOCAL SEARCH

Creating a clearer local presence for La Viña Wine Bar

La Viña was already an established Galway wine bar, but online, different platforms were telling slightly different versions of their story.

See how we brought Google, Apple Maps, social profiles and business information info alignment, and what other local businesses can learn from it.

La Vina Wine Bar in Galway

CASE STUDY | LOCAL SEARCH

Creating a clearer local presence for La Viña Wine Bar

La Viña was already an established Galway wine bar, but online, different platforms were telling slightly different versions of their story.

See how we brought Google, Apple Maps, social profiles and business information info alignment, and what other local businesses can learn from it.